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Your Reformation Sale Playbook 2024 | Timing, Tips, & Must-Haves

Reformation store with dresses on racks and purses on the wall

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When browsing the beautiful dresses at Reformation, one might ask “How is everything here so gorgeous?” When glancing at the price tags, the question may shift to “Does Reformation have sales?

Yes, they do. In fact, Reformation’s 2024 summer sale is happening now (shop here). And I have the tea on what to shop and how to make the most of it.

Get your credit card ready and open up those browser tabs. We’re going shopping.

When Does Reformation Have Sales?

Reformation store with dresses on racks and purses on the wall

Typically, Reformation holds two major sales each year: one in the summer and one in the winter. Currently, the summer sale is on with 50% off across the site (shop here). The bi-annual sales usually drop in mid-August for the summer event and around late December for the winter one.

But be warned- the exact dates are notoriously unpredictable. Ref likes to keep us on our toes, often announcing the sale with little warning, making it all the more exciting when the discounts finally appear. 

Pro Tip: If you sign up for Ref’s text alerts (like yours truly) you’ll be alerted about the sale slightly ahead of everyone else. You’re welcome.

P.S. This post contains affiliate links meaning I earn a  commission when you shop, at no cost to you.

Why Are Reformation Sales So Anticipated?

The anticipation surrounding Reformation’s sales is almost palpable, and for good reason. Reformation’s roots revolve around slow fashion—meaning they focus on producing high-quality, sustainable pieces that are designed to last.

This commitment to quality and sustainability means they don’t frequently offer markdowns. When they do, it feels like a special occasion.

Rejoice! Reformation is on Sale

Shop the Ref sale here to get 50% off this stunning (and sustainable) brand. 

What Items to Shop on Sale at Reformation

I’ve covered the oft-asked question does reformation have sales? Now let’s turn our attention to the dreamy designs that are marked down.  Here are some of the items currently on sale at Reformation:

Vinny Dress

 Originally $248, now $173.60

 

Hester Top

Originally $98, now $68.60

 

Fantino Cashmere Cardigan

 Originally $298, now $208.60

 

Bibi Dress

Originally $218, now $152.60

 

Baela Linen Dress

Originally $248, now $173.60

 

Carol Linen Skirt

 Originally $148, now $103.60

 

Valentina Ribbed Open Cardigan

Originally $168, now $117.60

 

Percy Linen Dress

Originally $278, now $194.60

 

What Pieces Go on Sale?

I’ve noticed that Reformation sales are category-inclusive so you can find deals on their ever-popular dresses, tops, jeans, and shoes. Yes, there are markdowns on Reformation’s signature feminine dresses and versatile denim, making it the perfect time to add these staples to your wardrobe.

My Favorite Reformation Pieces on Sale

I don’t just tell you about Reformation sales; I shop the brand too. Here are some of my favorite pieces that happen to be on sale (in certain colors). 

Delia Linen Dress 

Woman in mini black reformation dress on staircase

Mini, smocked back, bubble skirt. This dress is so darling I had to get it. Im wearing a size 2 in this photo. For reference, I’m 5’3. 
Originally: $218 Now: $152.60

Cello Knit Top 

woman in reformation cello top playing piano This top encapsulates the subtly sexy look that Ref does best. I’m wearing it in a size Small in the color Horchata. While this shade isn’t on sale, a bunch of other colors in the Cello style are. I’m seriously considering snagging the Chestnut color for fall.
Originally: $78 Now: $54.60

Balia Linen Dress

Reformation linen maxi dress - does reformation have sales If you’re after a dress that radiates class and femininity, add this to your cart at your earliest convenience. Currently, the floral variation of this beauty is on sale. It’s the elevated day dress for feminine fashion lovers.
Originally: $278  Now: $194.60

How to Shop Reformation Sales Like a Pro

Since Reformation sales only come a couple of times a year, it’s best to have a plan. Here are my top tips. 

Tips for Getting the Best Deals

  • Subscribe Early: Sign up for Reformation’s newsletter and text alerts for early sale access. The text below shows an update Ref sent to me as deals heated up on the site. 

Reformation sale text alert on iphone

 

  • Know Your Size: Since sale items are final sale, visit a store (Georgetown in DC is my favorite) to try on pieces throughout the year. Knowing your size means you can skip the guesswork. Trust me, during sale season, hesitation can cost you the best pieces.

Online Shopping Tips

  • Use the Filters: Imagine scrolling through the sale section on Reformation and finding the PERFECT dress. You click on it only to find that *gasp* it’s sold out in sizes 2-8. Save yourself the heartbreak by pre-filtering the sale section only to include your size.  
  • Shop Bestsellers: Head to the Best of Ref section—these pieces are popular for a reason. My continued beef with Reformation is the glaring lack of reviews on the site. Since I can’t see what people are saying under each item, I see what they’re buying in droves in the Best of section. Not a replacement for reviews, but it will do. 
  • Build Your Wishlist: Create a wishlist before the sale starts, so you can quickly add items to your cart when the sale goes live. A store associate told me they can help you curate one when in person. So if you try things on and decide to wait, you can add it to your favorites and have them all in one place come sale time.

Timing is Everything

  • Don’t Hesitate: The most coveted pieces often sell out within hours. If you love something, add to cart before it’s gone.
  • Set Reminders: Use phone alerts or calendar reminders to check the sale as soon as it drops.

How to Get Reformation for Less

woman shopping Reformation sale wearing off shoulder top and maxi skirt

If you’re looking to score Reformation pieces without waiting for the biannual sales, consider checking out resale sites like The RealReal and Vestiaire. These platforms often feature gently used or even new-with-tags Reformation items at a fraction of the original price. 

Another tip is to keep an eye out for Reformation’s occasional flash sales or promotions, which can pop up unexpectedly.

Swooning over the styles? You’ll like my list of brands like Reformation.

FAQs About Reformation Sales

Reformation typically holds two major sales each year: one in the summer (usually around mid-August) and one in the winter (around late December).

Aside from that, they occasionally offer flash sales or promotions, but these are less predictable. Signing up for their newsletter and text alerts is the best way to stay informed about these rare events.

Yes, all items purchased during Reformation’s sales are typically final sale, meaning they cannot be returned or exchanged. That’s why it’s best to know your size. Of course, you can always resell pieces that don’t work out on Poshmark or a similar site. Their pieces are always in demand

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